CASE STUDY

BRINGING A 50+ YEAR OLD BUSINESS INTO THE DIGITAL AGE

How we helped Cheetah Electronics modernise their brand, build a powerful online presence and create systems that continue to generate leads and support growth.

From professional photography and video in 2018 to a complete website overhaul, content strategy, trade show systems and product development, we've been a trusted partner every step of the way.

↓ Read the Growth Story

INDUSTRY

Agricultural Sector

PLATFORM

Wix

TIMELINE

2018 - Present

REVENUE GENERATED

N/A

THE CHALLENGE

Great Products.
Outdated Digital Presence.

When I joined Bodylite in September 2020 the business had incredible products but almost no online sales. After four years since launch total sales were less than €1,000.

  • Outdated Wordpress website

  • Poor product imagery

  • Inconsistent social media activity

  • Difficult website management

  • Limited product information

  • Very little video content

  • Minimal SEO or blogging

WHAT WE DELIVERED

A Complete
Digital Transformation

We modernised every touchpoint of the business

and created systems that are easy to manage and

built for long-term growth.

  • Website Redesign - Moved from WordPress to Wix for better UX.

  • Content Creation - BTS factory content, product videos, demos and educational content.

  • Social Media Strategy - Meta & Tiktok content using the MCX Content Blueprint,

  • Marketing Assets - Catalogues, flyers, POS, banners, manuals, show graphics & more.

  • Lead Generation - Trade show QR codes, social competitions and sign up forms.

  • E-commerce & SEO - Spare parts store launched to fund the website and maintenance.

  • Long Term Partnership - 7,800+ FB followers, 10,000+ Email subscribers.

THE POWER OF ITERATION

27 SECONDS OF CONTENT. 86,000 ORGANIC VIEWS.

Three short videos. one repeatable format. No advertising.

The first verison showed promise. We identified what people were engaging with.

We refined the hook, pacing and messaging while keeping the winning format.

The improved formula reached even more people. The content system was beginning to compound.

WHAT THEY SAY

Martin has been helping modernise our online presence since 2018. Over the years he's redesigned our website, managed our social media and continually found ways to keep a business with more than 50 years of history looking modern and relevant online. He's dependable, proactive and genuinely cares about getting the best results.

Ken McGrath

Manager | Cheetah Electronics

READY TO GROW YOUR BUSINESS?

Let's build the systems, content and experience that turn visitors into loyal customers

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